Business is like a barracuda—swift and silvery, sliding through the water and cutting past its prey. Business is also like a dandelion, quick to take root and swift to blow away; unless that dandelion grants a wish, it may vanish on the wind. But whether animal or vegetable, in the water or on the land, can business be—free? As in, can a business provide something for free? Well, free clipart is part of a broad history of online distribution services aimed to increase the public domain and enable the small businessperson. Even in our metaphors—barracudas, water, prey, dandelions, and wind—we have hit on just a small sampling of online clipart.
Free clipart isn’t just a business, though; free clipart is a gift to businesses, especially small businesses. Letterhead, checks, logos, signs, and websites all benefit from free clip art. Whereas extensive design work once had to go into even the most mediocre of media, free clipart has helped build up the reservoir of design opportunities, affording entrepreneurs yet another way to take hold of some stopgap measures. While you wait to grow into bigger advertising projects, clip art makes your fliers exactly what you need.
Quality is crucial, of course. Using just any free graphics to fill your clipart needs won’t always turn out for the best. When appropriate and successful finance is your aim, you can’t afford to load up with shady half-baked measures. Barracudas slide right on by and dandelions blow away unwished-on. For free clipart to be effective clipart, you need to be willing to take the time to go hunting. Most large clip art libraries are able to fit most bills when it comes to small business; however, free clipart does not come only in big chunks. Small free clipart libraries often carry unique images that can be taken and used as is or incorporated into something more to help facilitate effective finance in your small business. Of course, with all of this, you cannot discount the effect that paid clip art can have on your business. Sometimes you have to pay money to make money.
Ultimately, here is the way to think of how clipart affects you. The barracuda might be your venture—but let’s say the barracuda is the clipart. It cuts through the marketing fluff and weaves its way into the hearts of your advertising audience. The dandelion is your small business finance. If you aren’t careful with it—if you don’t want it enough—it blows away, never to be seen again. Free clipart fixes that. Think outside the box. Think creatively. Think free—and think freely; then, you will have the mindset you need to make something happen with your small business. Finance may not be free. It may be frustrating. But making your name can be made easier. Just look for the swift silvery flash, make a wish, and make it work.